For People, Planet & Profit:

Let’s Build more sustainable products

Green PO – The Community for Sustainable Product Professionals

Upcoming Talks Browse Learning Hub

Online Course

Green PO Kick-Start

You want to add more sustainability to your products but don’t know where to start? We designed this course for you.

Check Mark 4x 2h Modules
Check Mark 100% online
Check Mark Instructor-led & live
Check Mark Peer Learning & Community

Starting: 20th June for four weeks

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Green PO Kick-Start
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It gives an overview of key sustainability concepts, tools to use in product work, and – coming soon – company examples. The Learning Hub is a living resource that will organically grow and change over time.

Moreover, you find presentations of past Green PO events and talks inside the Learning Hub.

Browse Learning Hub

If you want to contribute to the Learning Hub, please reach out to us.

Using Product Power for an Eco-Conscious World

Product Owners and Product Managers are essential in the journey of building more sustainable products, services and solutions. While POs don’t need to be experts in sustainability, they need to understand the fundamentals, the implications for their role and the product they own.

Product Owners have most of the capacities already. We know how to balance needs of customers, stakeholders and business interest. We want to shape the world. We are curious and eager the learn. We are generalists and have the bigger picture in mind.

Adding Sustainability to Product Ownership and Product Development creates a Super Power. Green POs build more sustainable products. Green POs add more purpose to the team. Green POs accelerate the sustainable transformation of an organization.

Green PO Principles

Content created for Green PO events is completely Open Source. Every person in the world, no matter the financial situation, should be able to become a Green PO.

The resources used in Green PO training are co-created by a global group of agile, product and sustainability experts. The variety of the skills and experiences relates to the variety of the world.

Green PO events create value for product owners and managers. They foster understanding of the bigger picture and provide tangible tools and instruments for daily product work in a commercial context.

Green PO looks at products and services from the perspective of all life on earth. Going beyond user-centricity includes the needs of humanity and non-human actors while considering business interests.

Green PO is part of the ecosystem of life, embedded in communities of product people, agile practitioners, sustainability experts, and change makers. We aim for direct and indirect growth of natural capacities.

At Green PO, we strive to apply the tools and techniques we preach to the way we deliver value. We believe that the how is as important as the what. We are learners on this journey.

About Green PO

Green PO is an initiative by Patrick Hypscher, Scott Seivwright and Joanna Masraff. We want to connect the agile product and the sustainability community to accelerate change and help individuals enhance their personal impact. We started in autumn 2023 using the resources, skills, networks, legal entities we already have. We have a vision of a decentralized organization in common interest. We ship small responsible increments towards that goal.

Our events are online, offline, and hybrid.

We start in Scotland and Germany and our aim is to build a global network of Green PO Facilitators. Collectively we can accerlate the transformation, increase the impact and achieve our mission: To turn every PO in to a Green PO.

Patrick Hypscher

Sustainability Driven Founder, former Business & Product Owner of a circular Product-as-a-Service subscription, Podcaster at

Trainings in Certified Product Owner, Certified Agile Leader, United Nations Sustainability Performance Indicators, Shifting from Human to Life-Centered Design

Scott Seivwright

Helping people in organisations transform to meet the challenges of the future. Sustainability, Agility, Data, Ethical AI, Automation and Social improvement. Founder of Being Beyond Better Coaching and Co-founder of The Good Company Way community and The Heart of Agile Scotland Community

Training in Certified Scrum Product Owner, IC Agile Coaching Agile Transformations, SAFe Practice Consultant (SPC), Lean Portfolio Management, Measuring Sustainable Development, IC Agility in the Enterprise

Joanna Masraff

Agile and Sustainability Coach at AND Digital. Conference organiser and International speaker. Co-organiser of Meetup and LinkedIn group Agilists4Sustainability.

Trainings in Systems Coaching, Certified Scrum Master, United Nations Digital4Sustainability, Green Software for Practitioners, Sustainable Design


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