Gain revenue and cut costs through sustainable digital products and practices
Driving sustainability is seen as at odds with commercial goals. Giving this prejudice and the lack of knowhow, sustainability is not seen as a potential for a competitive advantage, harming the future-readiness of a product and company.
Sustainable practices are powerful instruments to reach commercial goals. A sustainable approach can reach new customers and make current ones more loyal to the product. It can also reduce resource consumption and therefore costs.
Content & Benefits:
Participants of the course will:
- Understand concrete examples of companies that benefited commercially from sustainable practices
- Learn about the drivers with which sustainability contributes to profitability
- Create a first map of drivers for their product at hand
Benefits of this course include:
- Opportunities for new competitive advantages
- Proven arguments and real-world cases for more profitable sustainability
- Identification of promising value drivers, specific to the attendee
Who is this course for?
In particular, this course was created for:
- Directors and Heads of Product looking for new competitive advantages
- Strategic Product Managers and Portfolio Managers who want to meet commercial and sustainable goals
- Complete Teams lacking their own approach to sustainability
- Product owners, product managers, designers and developers looking for ways to improve their product
- All of the above for digital products, not physical products
Available Formats:
The course has various options that are available either online or in-person.
- 8h workshop, either delivered in one go, or spaced over three parts
- In-person or remote possible
Trainers
Patrick Hypscher
- Former Global Executive at an international Billion-Euro company
- Built a circular Product-as-a-Service business with millions in revenue from customers in Germany and The Netherlands
- Runs Circularity.fm, a leading podcast on circular business models
- Co-Founder of Green PO
Joanna Masraff
- Thought leader in Agile and Sustainability
- Trained >300 people and Coached >20 from multiple companies in sustainable Ways of Working
- Co-organiser of Agilists4Planet conference and Agilists4Sustainability community
- Co-founder of Green PO
Contact us and we discuss the the best option for you
Work illustrations by Storyset. https://storyset.com/work